The Challenge

Create an original, interactive gift and keepsake for KIDCO’s clients that stood out from standard corporate swag.

The Solution

In collaboration with the team at Tandem Marketing, we designed a completely custom board game from the ground up. Following initial ideation, I spearheaded the project through execution. From building the brand identity, character illustrations, game board, custom currency, play cards, and refined rulebook. The result was a fully custom, memorable brand experience.